Advertising on AutoRickshaw –


Advertising agency is rising very fast!!!
After news papers, magazines, webpages …. advertising on automobiles is on its way.
Around us, we see a unorganized sector working in this area.

But the automationads is first of its kind.AutomotionAds is a unique model based upon symbiosis and need.
Presently they have a circle of more than 1500 auto rickshaws , spread across following major cities.

1. Lucknow
2. Varanasi
3. Kanpur
4. Allahabad
5. Gorakhpur

And they have expansion plan in the western uttarpradesh.

this venture has got accolades from following entrepreneurship giants
Outlook Money
Global Student Entrepreneurship Award
National Entrepreneurship Network
IAN(Indian Angel’s Network’s) Spring Board Ventures

what are the key add ons ?

As per the website of automation ads
1. End to End Service: From printing to execution to monitoring, AutomotionAds caters all your needs.
2. Statistics :Our statistical analysis and deep understanding of each route and auto rickshaw results in maximum visibility and impact for our clients.
3. Trained Drivers: Our bonding and mechanism provides an option to engage the drivers to be a part of your publicity/advertising

Social Side of the Venture:
Inmotion Foundation & Inmotion Media Pvt. Ltd. is an attempt to revamp the basic problems of a major society in India: Auto Rickshaw. Theirr aim is to organize and symbiotically grow by providing basic education to Auto Drivers and more importantly their kids (8-15 Years) with strong emphasis on Computer literacy/Personality development and Free Schooling. This is clubbed with other important financial benefits like micro finance, micro insurance. This will be in tandem with using the space on auto rickshaws for advertising- An unorganized and widely untargeted area of advertising in India. They believe that they will bring not only added income to auto rickshaw owners/drivers by adding value to their vehicles and using automationads organizing, advertising and marketing skills to lure companies/organizations/events and movements to promote their brand/service/product but also an overall upliftment of this segment.

(All the contents of this article are based on the information given on their website)

Mohit Bansal(23) is B.Tech in Electronics and Communication Engineering from Indian School of Mines, Dhanbad, India. He has interest in business and entrepreneurship and has published couple of research articles. He is also associated with various NGOs. He is with Techaloo when it was just in concept stage. The Techaloo site was not existing even then. Currently Mohit is working with Mu Sigma as a Business Analyst Profile.

Leave a Comment

Please support the site
By clicking any of these buttons you help our site to get better