AJS Services … a real inspiration


Sanjay A.J.’s entrepreneurial venture, AJS Services, which offers landscaping, painting, electrical, interior decorating solutions, began as a means to make some money to repay his parents. Sanjay had been feeling guilty that his parents had to shell out a hefty fee to get him admitted into an engineering college. The ensuing years in college were spent juggling classes and the demands.

He just entered in the college and felt the need to make money for his pocket money.He started AJS Services at the age of 21.
He is currently pursuing his B.E. in Electrical & Electronics from Velammal College of Engineering, a college which is focused on fostering entrepreneurship amongst students and supporting potential entrepreneurs by providing them with necessary resources.

The idea came to him after he graduated from high school, when his father took him to meet a wealthy and influential workplace acquaintance, Sanjay says. It was in connection with getting admission to an engineering college, he recalls, adding with a grin, “I’m an average student.”
During the visit, he was curious about men working in the garden of a private residence, and was told that they were workers who had been contracted to landscape the corporate office and were working in the senior executive’s house for no extra pay.
Two thoughts passed through his mind: It wasn’t right that the contract workers were doing the work free; and that people would probably pay for well-managed services connected to their living and working environments.
His first job, in 2008, was to make a pair of cots for a newly married couple, whom he met through his father’s contacts. His first offering, made to the low-budget specifications of the husband, was trashed by the wife. He made a second pair of cots to her exacting standards and made a profit of Rs 35,000 on that transaction. Sanjay still retains her as a client. Since then, he has topped Rs 10 lakh in revenue every year, Sanjay says, adding that he recently bagged a Rs 2 crore contract to re-tile the floor of a heritage home owned by a prominent industrial family for whom he used to pitch tents for social gatherings.

currently he has made a roster of more than 350 workers who are experienced in the fields of carpentry , painting, electrical wiring and gardening.

His parents want him to pursue his dreams, but also want him to get a good education and have a backup plan, he says. As for the original motivation that drew him into the business, he has since repaid the debt he felt he owed his parents for his engineering seat; further, Rs 10 lakh from his business earnings of Rs 26 lakh have gone to help his father build a house in the village of his birth, and Rs 4 lakh for his brother’s college fees.
“I really didn’t think it would end up this big,” he says. “I thought I’d stick with carpentry.” But now, Sanjay plans to expand his workforce and diversify into other areas. He has thought about construction. On the other hand, he has only recently became aware of a burgeoning organized facility maintenance industry. “I haven’t decided,” he says. “I’m taking it one step at a time.”

Mohit Bansal(23) is B.Tech in Electronics and Communication Engineering from Indian School of Mines, Dhanbad, India. He has interest in business and entrepreneurship and has published couple of research articles. He is also associated with various NGOs. He is with Techaloo when it was just in concept stage. The Techaloo site was not existing even then. Currently Mohit is working with Mu Sigma as a Business Analyst Profile.

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