Google Adsense – Now Earn With Google

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Google is free, Gmail is free and YouTube is also free…. Then How the Google is Owner of the IT market?
How it is making biggest money through internet provided all of its services are free?

Google.com earns most of its revenue by allowing other website owners to advertise on their search results pages.All this is managed through a program they call AdWords (pay per click marketing).You see these ads displayed above the free/organic results and along the right side of the page on Google.com.

These are called Sponsored Results, and the advertisers are paying a certain amount of money per click for these ads.
It’s an auction-based system that allows advertisers to compete for those spots. Whomever has the highest bid and most “quality” ad, gets the top spot and so forth.

Now you can earn a share of the revenue that Google earns from AdWords by displaying these same text or image ads on your site. When someone clicks, you earn roughly 68% of the click and Google gets the rest.This program is called AdSense.

It’s a great program that can help you drive additional income to your website — especially if it’s mostly content based.So if you are one of those people that doesn’t like the idea of paying for a site, this is an excellent way to earn your money back and then some.

AdSense is not a get-rich-quick scheme and it takes a lot of work to make money. Don’t think that just because you join, you are guaranteed to make big money.If you are thinking to start a venture keeping only google Adsense in mind then you may be in big trouble…

How Much Can You Earn With AdSense?
The commission you receive per click depends on how much advertisers are paying Google for the particular ad. You will earn a share of that amount. It depends on bidding for a particular keyword, the indian company pays less then the US companies. It is estimated anywhere from 2 cents to $15 per click.

Getting over $1 is probably very rare, although it does happen from time to time. However, you will find that most of your earnings will be on the lower end of the spectrum.

It’s important to note that no-one can estimate how much you will earn based on your traffic. People always want to know what the average amount is per click.

No one knows the answer to this except Google, so don’t let anyone try to tell you any different. It would be impossible for myself or any AdSense publisher to give this information because the ads all cost different prices and we have no idea what advertisers are paying.

However, there are some niches that obviously pay more. So it is logical to believe that keyword phrases like sex, make money, etc. may earn you more per click since these are highly competitive keywords that are searched for quite a bit on

The more competitive the search term, the more the advertisers pay and the more you earn as a publisher.

Even though Google will not reveal how much you are earning for each ad that is clicked from your site, you can still login to your account at any time and see the total amount of revenue you’ve generated that day, week, month, year, etc.

For example, if you see that you’ve made $12.60 today from 9 clicks then you can calculate that your average click-thru commission was $1.40 per click. That’s as detailed as their stats will get. Also remember, that’s only an average. You won’t know how much each specific ad brought in.

The amount you’ll earn also depends largely on the amount of targeted traffic you receive to your own site, how well the ads match your audience’s interests, the placement of the ads on your pages, and of course the amount you receive per click.

Ideally, you should create a site on a topic you know a lot about. That way you’ll have a much easier time creating a generous amount of content on that subject.

How to Join AdSense?
Once you have 20-30 pages on your site, go to http://adsense.google.com to apply.
When you are accepted, simply copy and paste the provided HTML code into any page that you’d like to show the ads. You can opt to display text ads, image ads, or a combination of both. It’s up to you.

You can either display the ads vertically along side the page like Google does or in a banner-like formation horizontally across your pages. You can even customize the colors to match your site’s theme.

Not every site gets included.
It is worth to clear that not every website gets Adsense, to get Adsense you have to fulfill certain criteria.
The most annoying criteria for India is that your site must be at least 6 months old.

Not Getting Approved?
People often ask why they can’t get approved for AdSense. It’s tough to answer.Many times it’s because there are not enough pages on your website.People must shoot for at least 20-30 pages at the very minimum, and make sure your content is very niche — centered around ONE topic.

Google doesn’t like sites that cover too many different topics because it’s hard to target ads. The more focused your content is, the better.

In addition to more content, aim for longer articles (at least 700 words or more). Google does not like “thin” content sites that look as if they were created just for AdSense. Put some meat on those bones and make it look as if you put some effort into your website!

Also, check your grammar, spelling, layout etc. Remember you are partnering with Google and they don’t like to see messy sites with poor/confusing navigation structures.

Can I place Google Ads with other Advertisers?
Let see what google says…
You’re welcome to display Google ads on the same site or page as other third party advertisements provided that the formatting or colors of the third party ads is different enough from that of the Google ads. In other words, if you choose to place non-Google ads on the same site or page as Google ads, it should always be clear to the user that the ads are served by different advertising networks and that the non-Google ads have no association with Google. If the formats are naturally similar, we ask that you choose different color schemes for the competing ads.

The detailed source article is available here.

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Mohit Bansal(23) is B.Tech in Electronics and Communication Engineering from Indian School of Mines, Dhanbad, India. He has interest in business and entrepreneurship and has published couple of research articles. He is also associated with various NGOs. He is with Techaloo when it was just in concept stage. The Techaloo site was not existing even then. Currently Mohit is working with Mu Sigma as a Business Analyst Profile.

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