Interview with the founders of ‘www.dateiitians.com’

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Author: Dev

Founder’s Name: Layak Singh, Kinshuk Bairagi and Nikhil Kaushik
Company: DateIITians
DateIITians is all about meeting and socializing with new geeky/techies/online people, viewing through their profiles and checking for your compatibility level with them. It is a small endeavor to make it easier for the geeks out there in finding their perfect life partner. It helps you do all those things that you do to get a date with someone, imitating the real life situation through online social networking means (which is basically online social dating), while sharing your information with others.

DateIITians website: http://www.dateiitians.com
Facebook Page
Twitter handle: @dateiitians

Dev: How the entrepreneurship journey started? Or who inspired you to start business?
Founders: The idea emerged out of a normal discussion (back to our internship days) when we were discussing about each other’s girlfriends and one of us commented “Why don’t you start a special website where either IITians or others can hook up with each other?” After a long discussion, we thought why not go for it; it sounds like a good idea! Moreover, people see IITians to be total geeks, who don’t have any social life. This image needs to be changed!
As the idea originated for IITians, we fixed the name as dateIITians, a social dating site for IITians, where IITians and others can hook up with each other.

Dev: Share some info about your products and services here.
Founders: DateIITians offers a mix of social networking and dating, first of a kind of a social dating website. Users have to cross various levels to become a dating partner of someone. First, you have to add someone as your buddy, then you can request for flirting with him/her. If your flirt request gets accepted, you can express crush on that person. After expressing flirt/crush and a few days of chatting/messaging (maybe), you can propose that person if you really like him/her. All these levels are offered, integrated with a three level notification system about your social activities on the site; other features include comments, likes, dislikes, wall posts, applications, albums and photos upload etc.

Dev: What was the vision mission of the company? What exactly you wanted to do when you started your business?
Founders: Our aim is to introduce a new world of Social Networking cum social dating and to bring in new levels of buddy ship. It imitates the real life situation of social dating. Let’s be frank about it. Geeks are socially perceived to be infamously unsocial. They are said to have big brains, but a small heart. Millions try to find love every moment of the day by logging into a social network. So we thought we should provide such kind of social activities to the geeks and techies in India, so we started dateIITians to connect all the geeks and techies to the other people in society and help them to socialize their life.

Dev: What kind of difficulties you had faced while starting/doing business?
Founders:
We faced some problems, while implementing, checking out the feasibility and shaping the idea regarding how to integrate a dating website for IITians with a social dating website. However, due to rigorous efforts, we are able to come up with something that will be feasible to all. We also faced some algorithmic problems/ bugs while implementing the Three Level Notification System. But, Kinshuk nailed it all with all his vast expertise and interest in web development. But combined with Layak’s and Nikhil’s help, he was able to crack its backend framework, which was the most difficult task. In order to avoid the fake accounts we have implemented the 3 level of account verification to meet our standards and users expectations.

Dev: Share with our readers about discovery period when you were facing difficulties in your business?
Founders:
While facing difficulties in the business, we approached to our seniors who were in the business already, doing discussed with them thoroughly to come out of the problems. We also started our new ventures in advertising, education and application development to learn more. And also we always discussed our problems among team and with our parents and friends as well.

Dev: Share with our readers about your experiment period after discovery period?
Founders:
We learnt a lot from the experienced seniors in the industry, and tried to implement accordingly with some modifications that we think we should apply. When we did, it encouraged us more and all our problems slowly got fixed.

Dev: What are your future plans? Or now what is your vision for next five years?
Founders:
In future, we are thinking of expanding our services to creating professional pages for individuals and dateIITians mobile (for accessing the website on mobile based devices, etc.). There may be some more features like –
o Video Chatting
o Premium Profiles
o Points Based System
o Sending Gifts to loved ones
o Entertainment / Games Applications
o Mobile Based Applications for Social Media / Dating
o Beauty Contest Live
o Beauty Contest On ground
o Locality Meetings
o Books, Gift Products and Movie tickets for couple online
8. What will be your advice/suggestion for new entrepreneurs for starting new business?
Our message to budding entrepreneurs who are starting or have already started their new business is that it takes some time to shine but never quit.

We are also entrepreneurs who are still in the struggling phase but we believe if we can do so you can!

Founders:

Layak Singh
Co-Founder, Chief of Operations & Business Management

B.Tech Graduate in Mechanical Engineering,IIT-Kgp
Kinshuk Bairagi
Co-Founder, Chief of Operations & Technology

dual degree student of Electronics & Electrical
Communication Engineering at IIT Kharagpur
Nikhil Kaushik
Co-Founder, Chief of Business Development

final year undergraduate student of Mechanical Engineering at IIT Kharagpur

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Mohit Bansal(23) is B.Tech in Electronics and Communication Engineering from Indian School of Mines, Dhanbad, India. He has interest in business and entrepreneurship and has published couple of research articles. He is also associated with various NGOs. He is with Techaloo when it was just in concept stage. The Techaloo site was not existing even then. Currently Mohit is working with Mu Sigma as a Business Analyst Profile.

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